Marketing Communications in Tourism and Hospitality - Scott McCabe - Books - Taylor & Francis Ltd - 9781138679269 - August 25, 2026
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Scott McCabe
Marketing Communications in Tourism and Hospitality 2nd edition

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$ 193.49
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Expected delivery Sep 2 - Sep 7, 2026
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The rapidly changing context of the modern tourism and hospitality industry has led to an increased emphasis on communications strategies in today’s digital era. Marketing Communications in Tourism and Hospitality discusses this vital discipline specifically for the tourism and hospitality industry.

352 pages, 60 black & white illustrations, 40 black & white tables, 40 black & white halftones

Media Books     Hardcover Book   (Book with hard spine and cover)
To be released August 25, 2026
ISBN13 9781138679269
Publishers Taylor & Francis Ltd
Pages 316
Dimensions 150 × 220 × 20 mm   ·   453 g

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