Public Media Management for the Twenty-First Century: Creativity, Innovation, and Interaction - Routledge Research in Cultural and Media Studies - - Books - Taylor & Francis Ltd - 9781138653672 - January 20, 2016
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Public Media Management for the Twenty-First Century: Creativity, Innovation, and Interaction - Routledge Research in Cultural and Media Studies 1st edition

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This book analyzes the challenges facing public service media management in the face of ongoing technological developments and changing audience behaviors. It connects models, strategies, concepts, and managerial theories with emerging approaches to public media practices.

302 pages, 14 black & white tables, 19 black & white line drawings

Media Books     Paperback Book   (Book with soft cover and glued back)
Released January 20, 2016
ISBN13 9781138653672
Publishers Taylor & Francis Ltd
Pages 336
Dimensions 152 × 229 × 18 mm   ·   453 g
Language English  
Editor Glowacki, Michal (University of Warsaw, Poland)
Editor Jackson, Lizzie (Ravensbourne College of Design and Communication, UK)

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