Jazz Sells: Music, Marketing, and Meaning - Transnational Studies in Jazz - Laver, Mark (University of Guelph, Canada) - Books - Taylor & Francis Ltd - 9781138018754 - February 27, 2015
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Laver, Mark (University of Guelph, Canada)
Jazz Sells: Music, Marketing, and Meaning - Transnational Studies in Jazz 1st edition

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Jazz Sells: Music, Marketing, and Meaning examines the issues of jazz, consumption, and capitalism through advertising. On television, on the Internet, in radio, and in print, advertising is a critically important medium for the mass dissemination of music and musical meaning.

262 pages, 21 black & white halftones

Media Books     Hardcover Book   (Book with hard spine and cover)
Released February 27, 2015
ISBN13 9781138018754
Publishers Taylor & Francis Ltd
Pages 262
Dimensions 152 × 229 × 18 mm   ·   498 g
Language English  

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