Customer's New Voice: Extreme Relevancy and Experience through Volunteered Customer Information - John S. McKean - Books - John Wiley & Sons Inc - 9781119002321 - November 14, 2014
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John S. McKean
Customer's New Voice: Extreme Relevancy and Experience through Volunteered Customer Information 1st edition

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Find out how to reap the benefits of motivating and engaging the new, direct customer voice The Customer's New Voice shows businesses how to motivate and transform directly volunteered consumer knowledge into profitable insights, enabling a new echelon of marketing relevancy, customer experience, and personalization.

352 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released November 14, 2014
ISBN13 9781119002321
Publishers John Wiley & Sons Inc
Pages 352
Dimensions 158 × 236 × 29 mm   ·   558 g
Language English  

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