Marketing Research Methods: Quantitative and Qualitative Approaches - Esteban-Bravo, Mercedes (Universidad Carlos III de Madrid) - Books - Cambridge University Press - 9781108792691 - January 28, 2021
In case cover and title do not match, the title is correct

Esteban-Bravo, Mercedes (Universidad Carlos III de Madrid)
Marketing Research Methods: Quantitative and Qualitative Approaches

Price
$ 74.99
excl. VAT

Ordered from remote warehouse

Expected to be ready for shipping Jul 30 - Aug 4
Get notified about new Esteban-Bravo, Mercedes (Universidad Carlos III de Madrid) releases

Our customers say:

14-day return policy in accordance with European consumer protection law
Top ranking on Trustpilot
Add to your iMusic wish list

Not rated yet

Covering both quantitative and qualitative market research methods and including rigorous academic theory, this book explains the breadth of modern methods for upper level business and social science students.

700 pages, Worked examples or Exercises

Media Books     Paperback Book   (Book with soft cover and glued back)
Released January 28, 2021
ISBN13 9781108792691
Publishers Cambridge University Press
Pages 882
Dimensions 245 × 189 × 44 mm   ·   1.85 kg
Language English  

More from the same publisher

See all of Esteban-Bravo, Mercedes (Universidad Carlos III de Madrid) ( e.g. Paperback Book and Hardcover Book )