Digital Innovation and Entrepreneurship - Whittington, Dick (University of York) - Books - Cambridge University Press - 9781108454940 - July 12, 2018
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Whittington, Dick (University of York)
Digital Innovation and Entrepreneurship

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This objective-focused textbook provides a comprehensive and practical grounding in business design and entrepreneurship in the digital economy. For students looking to leverage their STEM expertise into an innovative business, this textbook uses a variety of chapter features and online material to create a blueprint for any new business venture.

476 pages, 61 b/w illus. 22 tables

Media Books     Paperback Book   (Book with soft cover and glued back)
Released July 12, 2018
ISBN13 9781108454940
Publishers Cambridge University Press
Pages 476
Dimensions 178 × 243 × 22 mm   ·   948 g
Language English  

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