Party Brands in Crisis: Partisanship, Brand Dilution, and the Breakdown of Political Parties in Latin America - Lupu, Noam (University of Wisconsin, Madison) - Books - Cambridge University Press - 9781107423206 - July 13, 2017
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Lupu, Noam (University of Wisconsin, Madison)
Party Brands in Crisis: Partisanship, Brand Dilution, and the Breakdown of Political Parties in Latin America

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Why would national political parties that have been competitive for decades collapse overnight? Party Brands in Crisis offers an explanation that highlights the impact of elite actions on voter behavior. This study is aimed at scholars interested in voter partisanship, political behavior, Latin American politics, political parties, and elite polarization.

263 pages, 23 b/w illus.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released July 13, 2017
ISBN13 9781107423206
Publishers Cambridge University Press
Pages 264
Dimensions 229 × 292 × 22 mm   ·   412 g
Language English  

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