The Marketing Edge for Film and Television: New Frontiers in Audience Engagement and Distribution - American Film Market Presents - MacDonald, Katherine (Paramount Pictures, USA) - Books - Taylor & Francis Ltd - 9781032964638 - November 30, 2026
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MacDonald, Katherine (Paramount Pictures, USA)
The Marketing Edge for Film and Television: New Frontiers in Audience Engagement and Distribution - American Film Market Presents 2nd edition

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$ 217.99
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Expected delivery Dec 8 - 11, 2026
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This newly updated book walks readers through every stage of the modern entertainment marketing process for film, television, streaming and web content.

Media Books     Hardcover Book   (Book with hard spine and cover)
To be released November 30, 2026
ISBN13 9781032964638
Publishers Taylor & Francis Ltd
Pages 264
Dimensions 150 × 220 × 20 mm   ·   561 g   (Weight (estimated))

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