Social Media Campaigns: Strategies for Public Relations and Marketing - Kim, Carolyn Mae (Biola University, USA) - Books - Taylor & Francis Ltd - 9781032802527 - August 20, 2025
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Kim, Carolyn Mae (Biola University, USA)
Social Media Campaigns: Strategies for Public Relations and Marketing 3rd edition

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This third edition continues to give students a foundation in the principles of social media strategic communication and marketing necessary for today’s communications professionals. It is ideal for undergraduate and post-graduate courses in social/digital media marketing and public relations or a secondary text in campaign courses.

Media Books     Hardcover Book   (Book with hard spine and cover)
Released August 20, 2025
ISBN13 9781032802527
Publishers Taylor & Francis Ltd
Pages 262
Dimensions 150 × 220 × 20 mm   ·   670 g
Language English  

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