Rising Consumer Materialism: A Threat to Sustainable Happiness - Routledge Focus on Business and Management - Khalid, Afia (National College of Business Administration & Economics, Lahore, Pakistan) - Books - Taylor & Francis Ltd - 9781032096124 - June 30, 2021
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Khalid, Afia (National College of Business Administration & Economics, Lahore, Pakistan)
Rising Consumer Materialism: A Threat to Sustainable Happiness - Routledge Focus on Business and Management 1st edition

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Rising Consumer Materialism presents a theoretical advancement of materialism research. It identifies eight areas of a consumer's life that are inter-disciplinary and of prime importance towards promoting happy and rewarding lifestyles. This study examines the pre-planned purchase process as the primary step towards sati

122 pages, 5 Illustrations, black and white

Media Books     Paperback Book   (Book with soft cover and glued back)
Released June 30, 2021
ISBN13 9781032096124
Publishers Taylor & Francis Ltd
Pages 122
Dimensions 150 × 220 × 10 mm   ·   230 g
Language English  

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