Why Populism?: Political Strategy from Ancient Greece to the Present - Kenny, Paul (Australian Catholic University, Melbourne) - Books - Cambridge University Press - 9781009275309 - July 3, 2025
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Why Populism?: Political Strategy from Ancient Greece to the Present

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Accessibly and engagingly written, this book uses the conceptual toolkit of economics to show that populists are rational actors in search of the cheapest and fastest route to high office. As a strategy based on direct mass communication with voters, populism thrives when it is more cost-effective than its alternatives.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released July 3, 2025
ISBN13 9781009275309
Publishers Cambridge University Press
Pages 282
Dimensions 229 × 151 × 20 mm   ·   434 g
Language English  

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