Rick Segel

Laugh & Get Rich: How to Profit from Humor in Any Business Rick Segel 1st edition

Break the rules of traditional business for the sake of the most important bottom line. Yours! This collection of tools and stories will serve as a blueprint for business success while you enjoy the process. Improve your organization by understanding inclusionary humor and other principles that will become part of your life. Humor, it?s not just for advertising anymore! Learn ?HOW TO? strategically use humor to: - Build stronger client & employee relationships - Differentiate yourself from the competition in any industry - Sell more - Decrease employee turnover REAL STORIES Behind the Laugh & Get Rich Philosophy - A company that went from zero to $6 million in six years - An HR expert who hires with humor - Furniture + Fun = $$$ - A small business built with a porcelain pig