Organizational Design for Marketing Futures - Routledge Library Editions: Management - Roy Hayhurst - Books - Taylor & Francis Inc - 9780815370055 - April 10, 2018
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Organizational Design for Marketing Futures - Routledge Library Editions: Management 1st edition

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This study, originally published in 1972, presents a critical, in-depth survey of the organization of marketing activity in the United Kingdom. This report of practice in over 500 major British firms provides some enlightening information and allows certain objective bench-marks to be established for practical guidance.


214 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released April 10, 2018
ISBN13 9780815370055
Publishers Taylor & Francis Inc
Pages 218
Dimensions 225 × 147 × 19 mm   ·   380 g
Language English  

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