Pricing Strategy: Setting Price Levels, Managing Price Discounts and Establishing Price Structures, International Edition - Tim Smith - Books - Cengage Learning, Inc - 9780538480888 - January 18, 2011
In case cover and title do not match, the title is correct

Tim Smith
Pricing Strategy: Setting Price Levels, Managing Price Discounts and Establishing Price Structures, International Edition International edition

Get an email once the item is available
Do you have a profile? Log in

Our customers say:

14-day return policy in accordance with European consumer protection law
Top ranking on Trustpilot
Add to your iMusic wish list

Not rated yet

Learn how to make pricing decisions that will maximize a firm's profits by creating and capturing customers with PRICING STRATEGY: SETTING PRICE LEVELS, MANAGING PRICE DISCOUNTS AND ESTABLISHING PRICE STRUCTURES. Written by recognized pricing thought leader and principal of a successful pricing firm, Tim J. Smith, this comprehensive book emphasizes the stakeholder's importance in making decisions, while highlighting key trade-offs to consider when choosing between opposing outcomes. In this book's balanced presentation of quantitative instruction and qualitative concepts, learn more about the influences that should guide your decision making.

318 pages, black & white tables, figures

Media Books     Hardcover Book   (Book with hard spine and cover)
Released January 18, 2011
ISBN13 9780538480888
Publishers Cengage Learning, Inc
Pages 318
Dimensions 203 × 257 × 18 mm   ·   798 g
Language English  

More by Tim Smith

Show all

Mere med samme udgiver

See all of Tim Smith ( e.g. Paperback Book , CD , Hardcover Book and Book )