Strategic Innovation: New Game Strategies for Competitive Advantage - Afuah, Allan (University of Michigan, USA) - Books - Taylor & Francis Ltd - 9780415997812 - February 1, 2009
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Afuah, Allan (University of Michigan, USA)
Strategic Innovation: New Game Strategies for Competitive Advantage 1st edition

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Strategic Innovation demonstrates to students how to create and appropriate value using new game strategies to gain competitive advantage. The book shows that innovation is not simply about developing new technologies into new products or services, but often, about finding new models for doing business in the face of change.

504 pages, 77 black & white tables, 60 black & white line drawings

Media Books     Hardcover Book   (Book with hard spine and cover)
Released February 1, 2009
ISBN13 9780415997812
Publishers Taylor & Francis Ltd
Pages 484
Dimensions 178 × 254 × 27 mm   ·   1.08 kg
Language English  

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