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The Americanisation of European Business - Routledge International Studies in Business History Ove Bjarnar 1st edition
The Americanisation of European Business - Routledge International Studies in Business History
Ove Bjarnar
This book examines the mechanisms and channels through which American managerial know-how and US management models were transferred to Europe after 1945, as well as the actual influence on European industries and regions in the 1950s and 1960s.
256 pages
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | May 8, 2013 |
| ISBN13 | 9780415862523 |
| Publishers | Taylor & Francis Ltd |
| Genre | Chronological Period > 1940's - Chronological Period > 1950's - Chronological Period > 1960's |
| Pages | 256 |
| Dimensions | 156 × 234 × 14 mm · 470 g |
| Language | English |
| Editor | Bjarnar, Ove |
| Editor | Kipping, Matthias |