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Contemplating Corporate Marketing, Identity and Communication Klement Podnar 1st edition
Contemplating Corporate Marketing, Identity and Communication
Klement Podnar
Contemplating Corporate Marketing, Identity and Communication brings together a variety of perspectives on corporate marketing, identity and communication with a view towards stimulating debate about the advances in these key areas.
176 pages, 5 black & white illustrations, 14 black & white tables, 5 black & white line drawings
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | June 30, 2010 |
| ISBN13 | 9780415577434 |
| Publishers | Taylor & Francis Ltd |
| Genre | Aspects (Academic) > Business Aspects |
| Pages | 176 |
| Dimensions | 156 × 234 × 11 mm · 490 g |
| Language | English |
| Editor | Balmer, John (Brunel University, UK) |
| Editor | Podnar, Klement (University of Ljubljana, Slovenia) |
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