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The Global Korean Motor Industry: The Hyundai Motor Company's Global Strategy - Routledge Advances in Korean Studies Lansbury, Russell D. (University of Sydney, Australia) 1st edition
The Global Korean Motor Industry: The Hyundai Motor Company's Global Strategy - Routledge Advances in Korean Studies
Lansbury, Russell D. (University of Sydney, Australia)
Based upon extensive fieldwork in India and Korea, this book is a detailed account of the globalization of the Korean automobile industry and Hyundai Motor Company, one of the most prominent of the new Korean multinational corporations.
132 pages, 8 Line drawings, black and white; 46 Tables, black and white; 8 Illustrations, black and
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | May 15, 2012 |
| ISBN13 | 9780415542791 |
| Publishers | Taylor & Francis Ltd |
| Pages | 144 |
| Dimensions | 229 × 151 × 8 mm · 234 g |
| Language | English |