Innovating for Sustainability: Green Entrepreneurship in Personal Mobility - Routledge Studies in Innovation, Organizations and Technology - Berchicci, Luca (Erasmus University, Rotterdam) - Books - Taylor & Francis Ltd - 9780415541459 - May 15, 2012
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Innovating for Sustainability: Green Entrepreneurship in Personal Mobility - Routledge Studies in Innovation, Organizations and Technology 1st edition

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This book promotes our understanding of the implications of environmental issues in new product development. Through an empirical study in the human-powered vehicle sector, Luca Berchicci examines how and to what extent the environmental ambition of product developers and managers influences the way new products and services are developed.


244 pages, 10 Line drawings, black and white; 8 Halftones, black and white; 34 Tables, black and whi

Media Books     Paperback Book   (Book with soft cover and glued back)
Released May 15, 2012
ISBN13 9780415541459
Publishers Taylor & Francis Ltd
Pages 256
Dimensions 156 × 234 × 20 mm   ·   470 g
Language English  

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