Consuming Books: The Marketing and Consumption of Literature - Routledge Interpretive Marketing Research -  - Books - Taylor & Francis Ltd - 9780415367677 - March 30, 2006
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Consuming Books: The Marketing and Consumption of Literature - Routledge Interpretive Marketing Research

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A key text containing something for everyone, Consuming Books not only complements the ‘how-to’ genre but provides the depth that previous studies of book consumption conspicuously lack.


240 pages, 6 black & white illustrations, 3 black & white tables, 1 black & white halftones, 5 black

Media Books     Hardcover Book   (Book with hard spine and cover)
Released March 30, 2006
ISBN13 9780415367677
Publishers Taylor & Francis Ltd
Pages 224
Dimensions 156 × 234 × 19 mm   ·   498 g
Language English  
Editor Brown, Stephen (University of Ulster, Northern Ireland)

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