Essentials of Corporate Communication: Implementing Practices for Effective Reputation Management - Van Riel, Cees B.M. (Erasmus University, the Netherlands) - Books - Taylor & Francis Ltd - 9780415328265 - February 27, 2007
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Van Riel, Cees B.M. (Erasmus University, the Netherlands)
Essentials of Corporate Communication: Implementing Practices for Effective Reputation Management New edition

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Expertly blending theory and practice and highly illustrated with case studies and vignettes, this text, written by leading experts in the field, provides readers with comprehensive coverage of the subject and a wealth of best practice examples.

328 pages, 131 black & white illustrations, 29 black & white tables, 29 black & white halftones, 102

Media Books     Hardcover Book   (Book with hard spine and cover)
Released February 27, 2007
ISBN13 9780415328265
Publishers Taylor & Francis Ltd
Pages 328
Dimensions 164 × 243 × 23 mm   ·   646 g
Language English  

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