Focus Groups: Supporting Effective Product Development - Langford, Joe (Human Factors Solutions, Oxfordshire, UK) - Books - Taylor & Francis Ltd - 9780415262088 - November 14, 2002
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Langford, Joe (Human Factors Solutions, Oxfordshire, UK)
Focus Groups: Supporting Effective Product Development

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This book sets out the way focus groups can be applied particularly to ergonomics and design-related projects. It provides guidance on running focus group sessions and is ideal for both professionals and undergraduates.

240 pages, 40 figures, 5 tables

Media Books     Paperback Book   (Book with soft cover and glued back)
Released November 14, 2002
ISBN13 9780415262088
Publishers Taylor & Francis Ltd
Pages 240
Dimensions 178 × 254 × 13 mm   ·   480 g
Language English  

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