Essentials of Marketing: Theory and Practice for a Marketing Career - Brown, David (Newcastle Business School, UK) - Books - Taylor & Francis Ltd - 9780367773410 - September 1, 2022
In case cover and title do not match, the title is correct

Brown, David (Newcastle Business School, UK)
Essentials of Marketing: Theory and Practice for a Marketing Career

Price
$ 298.49
excl. VAT

Ordered from remote warehouse

Expected to be ready for shipping Sep 10 - 22
Get notified about new Brown, David (Newcastle Business School, UK) releases

Our customers say:

14-day return policy in accordance with European consumer protection law
Top ranking on Trustpilot
Add to your iMusic wish list

Not rated yet

Also available as:

This comprehensive textbook introduces students to all the core principles of Marketing practice using an employability-focused approach. This book is underpinned by six pillars, which flow through each chapter: marketing ethics, sustainability, stakeholder engagement, globalisation, the power of new media, and measuring success.

400 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released September 1, 2022
ISBN13 9780367773410
Publishers Taylor & Francis Ltd
Pages 484
Dimensions 150 × 220 × 20 mm   ·   1.05 kg
Language English  

More from the same publisher

See all of Brown, David (Newcastle Business School, UK)