International Sport Marketing: Issues and Practice - Routledge Research in Sport Business and Management -  - Books - Taylor & Francis Ltd - 9780367730369 - December 18, 2020
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International Sport Marketing: Issues and Practice - Routledge Research in Sport Business and Management 1st edition

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This book examines the most important trends and developments in contemporary sport marketing around the world, shining new light on the importance of marketing and markets as the drivers of international sport business.


224 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released December 18, 2020
ISBN13 9780367730369
Publishers Taylor & Francis Ltd
Pages 232
Dimensions 232 × 155 × 17 mm   ·   356 g
Language English  
Editor Desbordes, Michel
Editor Richelieu, Andre

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