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International Sport Marketing: Issues and Practice - Routledge Research in Sport Business and Management 1st edition
International Sport Marketing: Issues and Practice - Routledge Research in Sport Business and Management
This book examines the most important trends and developments in contemporary sport marketing around the world, shining new light on the importance of marketing and markets as the drivers of international sport business.
224 pages
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | December 18, 2020 |
| ISBN13 | 9780367730369 |
| Publishers | Taylor & Francis Ltd |
| Pages | 232 |
| Dimensions | 232 × 155 × 17 mm · 356 g |
| Language | English |
| Editor | Desbordes, Michel |
| Editor | Richelieu, Andre |