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The Global Sport Economy: Contemporary Issues - Routledge Research in Sport Business and Management 1st edition
The Global Sport Economy: Contemporary Issues - Routledge Research in Sport Business and Management
This book examines the global sports ecosystem through three central pillars: sport marketing, sports equipment manufacture and sales, and sport governance and organisation. It presents a nuanced and multi-faceted view of how the global sports economy works and its main strategic challenges and opportunities.
330 pages
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | December 18, 2020 |
| ISBN13 | 9780367729004 |
| Publishers | Taylor & Francis Ltd |
| Pages | 330 |
| Dimensions | 236 × 155 × 24 mm · 530 g |
| Language | English |
| Editor | Aymar, Pascal |
| Editor | Desbordes, Michel |
| Editor | Hautbois, Christopher |