The Routledge Companion to Consumer Behavior - Routledge Companions in Marketing, Advertising and Communication - - Books - Taylor & Francis Ltd - 9780367656171 - September 30, 2020
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The Routledge Companion to Consumer Behavior - Routledge Companions in Marketing, Advertising and Communication 1st edition

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This book promises to be a contemporary classic. With contributions from leading scholars, including Sidney Levy and Jagdish Sheth, this volume sets the standard as the most comprehensive, cutting edge resource on the subject of consumer behavior.

536 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released September 30, 2020
ISBN13 9780367656171
Publishers Taylor & Francis Ltd
Pages 536
Dimensions 243 × 174 × 38 mm   ·   968 g
Language English  
Editor Lowrey, Tina M.
Editor Solomon, Michael R.

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