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Narrative Management in Corporate Japan: Investor Relations as Pseudo-Reform - The University of Sheffield / Routledge Japanese Studies Series Chie Yorozu 1st edition
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Narrative Management in Corporate Japan: Investor Relations as Pseudo-Reform - The University of Sheffield / Routledge Japanese Studies Series
Chie Yorozu
Exploring how and why corporate narrative-management is ‘accepted’ or ‘rejected’ by external and internal audiences in Japan, the book clarifies what narrative-management means for Japanese organizations. It argues that the role of narrative-management has become much more prevalent in Japan in recent years, but that it does not serve quite the
172 pages
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | June 30, 2020 |
| ISBN13 | 9780367597610 |
| Publishers | Taylor & Francis Ltd |
| Pages | 172 |
| Dimensions | 150 × 220 × 10 mm · 350 g |
| Language | English |
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