The Promise of Social Marketing: A Powerful Tool for Changing the World for Good - Chahid Fourali - Books - Taylor & Francis Ltd - 9780367596286 - June 30, 2020
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Chahid Fourali
The Promise of Social Marketing: A Powerful Tool for Changing the World for Good 1st edition

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Social marketing is generally considered to be what takes place in the domain where human interests override commercial ones. The Promise of Social Marketing examines the potential for social marketing to address local and global issues associated with the human plight, clarifies the philosophies that underpin good practice in social mark

164 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released June 30, 2020
ISBN13 9780367596286
Publishers Taylor & Francis Ltd
Pages 164
Dimensions 150 × 220 × 10 mm   ·   340 g
Language English  

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