Cross-cultural Challenges in International Management - Routledge Frontiers in the Development of International Business, Management and Marketing - Bruno Amann - Books - Taylor & Francis Ltd - 9780367549251 - April 29, 2022
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Cross-cultural Challenges in International Management - Routledge Frontiers in the Development of International Business, Management and Marketing

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Cross-cultural Challenges in International Management addresses the various difficulties that may impede smooth communication and cooperation of those involved in international business interactions. It examines what types of resources are mobilized to overcome such difficulties.


270 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released April 29, 2022
ISBN13 9780367549251
Publishers Taylor & Francis Ltd
Pages 270
Dimensions 230 × 152 × 20 mm   ·   396 g
Language English  
Editor Amann, Bruno
Editor Jaussaud, Jacques (Universite de Pau et des Pays de l'Adour France)

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