When Business Meets Culture: Ideas and Experiences for Mutual Profit - - Books - Palgrave Macmillan - 9780230280168 - November 30, 2010
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When Business Meets Culture: Ideas and Experiences for Mutual Profit

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The cultural sector is gaining increasing importance in our economies, consistantly registering growth rates above average GDP. This book presents insights on how cultural institutions can find new perspectives in their management and provides ideas to hasten culture's role as an economic developer.

304 pages, 39, 24 figures, 15 black & white tables

Media Books     Hardcover Book   (Book with hard spine and cover)
Released November 30, 2010
ISBN13 9780230280168
Publishers Palgrave Macmillan
Pages 290
Dimensions 146 × 227 × 24 mm   ·   476 g
Editor Munoz-Seca, B.
Editor Riverola, J.

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