Relationship Marketing: Successful Strategies for the Age of the Customer - Regis Mckenna - Books - Basic Books - 9780201622409 - June 1, 1993
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Relationship Marketing: Successful Strategies for the Age of the Customer

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From the author of the bestselling The Regis Touch, a simple process for building the crucial relationships that help a company dominate?and own?the market in the Age of the Customer.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released June 1, 1993
ISBN13 9780201622409
Publishers Basic Books
Pages 256
Dimensions 156 × 14 × 233 mm   ·   362 g
Language English  

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