Aligning for Advantage: Competitive Strategies for the Political and Social Arenas - Lawton, Thomas C. (Professor of Strategy and International Management, Professor of Strategy and International Management, Open University Business School, UK) - Books - Oxford University Press - 9780199604746 - April 15, 2014
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Lawton, Thomas C. (Professor of Strategy and International Management, Professor of Strategy and International Management, Open University Business School, UK)
Aligning for Advantage: Competitive Strategies for the Political and Social Arenas

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The book outlines how companies should synchronize competitive strategies with extant strategies for social engagement and political and regulatory activism in order to build and sustain business success.

256 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released April 15, 2014
ISBN13 9780199604746
Publishers Oxford University Press
Pages 256
Dimensions 156 × 241 × 19 mm   ·   544 g
Language English  

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