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Information Technology and the Productivity Paradox: Assessing the Value of Investing in IT Lucas, Henry C. (Research Professor, Department of Information Systems, Stern School of Business, Research Professor, Department of Information Systems, Stern School of Business, New York University)
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Information Technology and the Productivity Paradox: Assessing the Value of Investing in IT
Lucas, Henry C. (Research Professor, Department of Information Systems, Stern School of Business, Research Professor, Department of Information Systems, Stern School of Business, New York University)
How do firms measure returns from their substantial investments in information technology? The author seeks to answer this question by providing a creative and reliable framework for measuring the competitive advantages and profits gained through investments in state-of-the-art information systems.
237 pages, 7 line illustrations
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | April 29, 1999 |
| ISBN13 | 9780195121599 |
| Publishers | Oxford University Press Inc |
| Pages | 240 |
| Dimensions | 160 × 240 × 23 mm · 521 g |
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